Yasser Elyamni’s identity for Cavallé Hotels delivers a disciplined study in contemporary luxury minimalism. The work blends atmospheric gradients, editorial typography, and restrained composition to present a serene hospitality brand. The critique explores the strengths of this system, its alignment with luxury strategy, and areas where symbolic language and experiential elements could elevate distinctiveness.

Colony House Motor Lodge doesn’t just reference the past—it brings it back to life. Longitude Design’s revival of 50s–60s Americana is tasteful, tactile, and full of character.

Mitchelton Hotel’s branding proves that restraint speaks louder than noise. This identity blends minimalist design, earthy color palettes, and precise typography to create a hospitality brand that feels timeless, grounded, and effortlessly elegant. A masterclass in hotel branding that shows how place, texture, and simplicity can build lasting impact.